Learning Stream Playlist

Company Overview Explained

Ken Burke 13 min
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Learn why a concise company overview sets you apart from other entrepreneurs—and gives you credibility. Learn what questions your company overview should address and see examples of how other businesses showcase their assets.
Company Overview in Depth

Ken Burke 51 min
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Execution is hard; investors know this better than anyone. A good company overview not only shows that you can get your business to market but lends you credibility. This Microcast provides a detailed investigation of what your company overview should include, from the current status of your operation, the team you have in place to deliver the goods, a staffing plan that supports your long term aspirations, an explanation of your business model, and the current status of your operation—your level of funding, timing, and benchmarks.
Company Overview Workshop

Ken Burke 3 min
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Time to put pen to paper—or fingers to keyboard. Take a look inside the Prep Worksheet that prepares you to write the company overview section of your business plan. The key to success is taking the time necessary to deeply understand your business and be prepared to run it—use this workshop and Prep Worksheet to do just that.

The Company Overview section of your business plan must excite investors. From the founders’ bios and company history to your business location and business model, it must be clear that you’re poised to succeed. This learning stream helps you navigate the five essential sections to include in your plan: company profile, team, staffing, business model, and current status—all with examples, as well as solid business mindset tips and how to talk to investors. The workshop provides a walk-through of the tactical aspects of the learning stream will be walked-through in the workshop step-by-step.

You will Learn: