Craft Your Vision and Mission

21 min
Microcast
  • Craft Your Vision and Mission
    Ken Burke 21 min
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    Your vision and mission are the rallying call for your business. The trick to a powerful vision statement is telling a story. The same goes for your company mission statement. Learn how to identify what kind of entrepreneur you are—visionary, strategist, pragmatist, or pessimist—and how that plays into the crafting of a mission and vision statement. This Microcast presents a framework for developing a vision and mission statement that are concrete and specific, and excites those around you.

Your vision and mission are the rallying call for your business. The trick to a powerful vision statement is telling a story. The same goes for your company mission statement. Learn how to identify what kind of entrepreneur you are—visionary, strategist, pragmatist, or pessimist—and how that plays into the crafting of a mission and vision statement. This Microcast presents a framework for developing a vision and mission statement that are concrete and specific, and excites those around you.