Determine Your Key Performance Indicators

7 min
Microcast
  • Determine Your Key Performance Indicators
    Ken Burke 7 min
    Add to My Watch List
    Key Performance Indicators (KPIs) are the fact-based, data-driven metrics that can guide your decision-making, tactics, and navigation of your business. When investors can see what you plan to measure it provides them with a concrete sense of your goals for the business. This walk-through explores what KPIs are best to measure right at launch, post-launch, and as your business grows, focusing on seven key KPIs: Engagement, revenue, customer acquisition cost, referral rate, customer lifetime value, retention, and product/service metabolism rate.

Key Performance Indicators (KPIs) are the fact-based, data-driven metrics that can guide your decision-making, tactics, and navigation of your business. When investors can see what you plan to measure it provides them with a concrete sense of your goals for the business. This walk-through explores what KPIs are best to measure right at launch, post-launch, and as your business grows, focusing on seven key KPIs: Engagement, revenue, customer acquisition cost, referral rate, customer lifetime value, retention, and product/service metabolism rate.

Members Also Watched
Learning Path
Ken Burke 15 min
Learning Path
Ken Burke 19 min
Learning Stream
Ken Burke 23 min
Learning Stream
Ken Burke 37 min
Microcast
Ken Burke 15 min
Members Who Watched This
DL
Derek Little
,
AR
Arto Ruokonen
,
FA
Faisal Abdullah
,