Selling Strategies Explained

17 min
Microcast
  • Selling Strategies Explained
    Ken Burke 17 min
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    No sales means no customers, which means no company. Selling your products and services is essential! In this Microcast, Ken provides an overview of direct and indirect selling models and tips for how to choose the right models for your particular business. Direct selling models include retail, catalog/direct marketing, direct sales, and network marketing; whereas indirect selling models include 3rd party distributors, resellers, partners, manufacturers' reps, OEM or white label, and licensing.

No sales means no customers, which means no company. Selling your products and services is essential! In this Microcast, Ken provides an overview of direct and indirect selling models and tips for how to choose the right models for your particular business. Direct selling models include retail, catalog/direct marketing, direct sales, and network marketing; whereas indirect selling models include 3rd party distributors, resellers, partners, manufacturers’ reps, OEM or white label, and licensing.